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cards - growth

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CRED is an exclusive community for india’s most trustworthy and creditworthy individuals, where the members are rewarded for good financial behavior.

CRED was born out of a need to bring back the focus on a long lost virtue, one of trust, the idea being to create a community centered around this virtue. a community that constantly strives to become more virtuous in this regard till they finally scale their behavior to create a utopia where being trustworthy is the norm and not the exception.to build a community like this requires a community of its own; a community special in its own way, working towards making this vision come true.

here’s a thought experiment: what do you get when you put a group of incredibly passionate and driven people and entrust them with the complete freedom to chase down their goals in a completely uninhibited manner? answer: you get something close to what we have at CRED; CRED just has it better.

what will you do?

  • responsible for driving growth of cards issued to CRED members
  • responsible for managing offers, campaigns, best card offers backwards of consumer need and adoption patterns
  • responsible for working very closing with risk teams (internal + issuers) to ensure high predictability of offers for CRED members
  • responsible for working with ds/analytics team to have right recommendation models being out in place increase throughput
  • responsible for promoting/working with relevant pocs to get right inventory of digital assets to increase customer interest in products
  • must haves/should haves

  • good understanding of fintech as a domain
  • good understanding of cards, value propositions and first-principle thinking of what customer needs
  • data driven and bias for action/speed to experiment and learn fast in an agile environment
  • has worked in growth roles for consumer first companies and preferably growth of financial products
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