Sales Enablement Program Manager, Multi-Location (Remote)
About the position Join Yelp’s Multi-Location team to help national brands win locally on the most trusted local marketplace. We’re looking for a Sales Enablement Program Manager to lead cross-team programs that accelerate seller performance across our four sales organizations (Channel Partner, Emerging/Midmarket, Enterprise, and Brand). You’ll own strategic enablement programs end to end—onboarding, certifications, product/launch readiness, and role/segment enablement—with clear KPIs and measurable business outcomes. The ideal candidate has deep sales enablement experience, executive-level communication skills, and a track record of building scalable programs that change seller behavior and drive results. You bring expertise in modern adult learning and consultative selling, and you translate strategy into high-quality content, delivery, and measurement at scale. You set standards, mentor others, and are an expert in our tool ecosystem and how to improve it. We’re seeking a strong communicator who can simplify complexity, rally cross-functional teams, and deliver programs that move the needle on ramp time, win rates, productivity, and adoption. You thrive in a fast-paced environment, are data-driven, and have a passion for creativity, collaboration, and continuous improvement. This role reports to the Head of Sales Enablement and will be responsible for leading strategies and programs that enable our sales teams to effectively sell Yelp’s Advertising offerings.
Responsibilities
- Own multi-segment onboarding and certifications end to end: define competencies, curriculum maps, and assessment standards; reduce ramp time and increase productivity.
- Lead product and launch readiness: run needs analysis, coordinate cross-functional content, drive training and change management, and report adoption/impact to senior leaders.
- Set content strategy and governance: establish taxonomy, versioning, review cadences, and deprecation; keep playbooks and tool guides current and discoverable in the LMS/CMS; publish updates via wiki/newsletter.
- Design and deliver at scale: create blended learning (ILT/vILT, eLearning, microlearning), practice/reinforcement, and certification paths; enable a distributed field with concise assets and job aids.
- Implement measurement and ROI: define KPIs/OKRs for programs, build dashboards with RevOps, run experiments/A-B tests, and iterate based on data and field feedback.
- Lead cross-functional collaboration: create program charters and RACIs; align Sales, CS, Ops, Product, and Marketing; manage dependencies and drive decisions in senior forums.
- Drive tool enablement at scale: partner with owners of Salesforce, Highspot, LinkedIn Sales Navigator, Yesware, etc., to design training, streamline workflows, and propose scalable improvements.
- Coach and mentor Enablement Specialists and SMEs: set quality bars, provide reviews/feedback, and share templates and standards that raise the bar across the team.
- Facilitate high‑impact sessions: lead complex trainings, executive briefings, and train‑the‑trainer programs; represent Enablement confidently in senior meetings.
- Stay current on digital advertising, Yelp products, and sales best practices; translate insights into actionable enablement that changes behavior and outcomes.
Requirements
- 6–8+ years in sales enablement, sales support/ops, L&D; proven ownership of cross-functional programs with measurable results.
- Executive-level communication: writes and presents clearly without review; confidently drives discussions and decisions in senior meetings.
- Instructional design excellence: builds complex curriculum across ILT/vILT, eLearning, and self‑serve; sets objectives, creates assessments/certifications; applies frameworks (e.g., Bloom’s, ROPES) effectively.
- Program/project management pro: leads multiple complex workstreams, anticipates risks, aligns stakeholders, and delivers on time with a clear roadmap.
- Data/analytics fluency: Sheets/Excel, Slides/PPT; builds dashboards with RevOps; uses insights to guide decisions and drive significant outcomes.
- Tools expertise: LMS/CMS (e.g., Exceed, Rise 360, Highspot), Google Workspace, Slack, Canva, SFDC; identifies limitations and proposes scalable improvements.
- Strong cross-functional collaboration and stakeholder management with senior leaders across Sales, CS, Ops, Product, and Marketing.
- Creative, learner‑first mindset; designs for a remote‑first, distributed field with practical application and reinforcement.
Nice-to-haves
- instructional design/curriculum/performance certifications (e.g., CPTD, CTT+, Kirkpatrick), MEDDICC or similar methodology, familiarity with digital advertising (CPM/CPC/CPA, targeting, measurement/attribution).
Benefits
- Full medical, vision, and dental
- 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday
- Up to 14 weeks of parental leave
- Monthly wellness subsidy
- Work from home reimbursement
- Flexible spending account
- 401(k) retirement savings plan
- Employee stock purchase plan
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